Why Do Toyotas Have Such a High Resale Value in Australia?

Legendary Reliability

When Australians think of a car that “just keeps going”, Toyota is usually the first brand that comes to mind. Models like the HiLux, LandCruiser, and Corolla have proven themselves on worksites, highways, and family driveways for decades. This reputation means that even older Toyotas are seen as a safe and dependable choice, which directly drives up their value on the second-hand market.

Strong Demand Across Australia

From tradies looking for a tough ute to families after a safe SUV, Toyota vehicles appeal to almost every type of driver. That strong and consistent demand ensures that used Toyotas sell faster and often for higher prices compared to other brands. It’s simple supply and demand: when more people want them, the resale prices stay higher.

Market-Leading Resale Value

Industry reports consistently show Toyota leading the charts for best resale value in Australia. Vehicles like the HiLux, RAV4, Prado and Corolla often feature in Australia’s Top 10 best-selling cars each month, and their popularity translates into second-hand sales too. Buyers are willing to pay more because they know they’re purchasing a car with proven quality and long-term durability.

Toyota’s Hybrid Advantage

As Australians look for fuel-efficient and eco-friendly cars, Toyota hybrids like the Corolla Hybrid and RAV4 Hybrid have become some of the most sought-after used cars. This makes them more expensive second-hand than many competitors, but for good reason—they deliver lower running costs and strong reliability.

Ownership Costs Stay Lower

Resale value isn’t just about popularity—it’s also about long-term running costs. Toyota offers capped-price servicing, affordable genuine parts, and wide dealer support across the country. This reassures buyers that owning a Toyota will be cost-effective in the long run, even if the upfront second-hand purchase price is higher.